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RA-203Radio Ad Creation · Week 1
Week 1
Week 1 · RA-203

The Multi-Track
Commercial Producer

Layer Voice, Music Bed, and SFX into a professional 30-second radio commercial using the browser DAW.

The Masterclass

🎛️ The Architecture of a Radio Ad

A professional 30-second commercial is never just a voice reading text. It is a calculated stack of audio layers designed to grab attention, trigger emotion, and drive action.

🎙️

Track 1: The Voice

The driving force. Needs to be edited tight — trim the dead air (the "fat") off the front and back of your waveform.

🎵

Track 2: The Bed

The instrumental music track that sets the emotional tone. It should support the voice, not compete with it.

Track 3: The SFX (Sound Effects)

The surgical strikes. A "whoosh" for a transition, an "impact" for a heavy statement, or a "cash register" for a sale.

The Mini-DAW Producer
🎬 High-Impact Retail Ad

🎧 Record your voice on Track 1. Trim your dead air. Select the 'High-Energy Retail' music bed on Track 2. Drop the 'Cash Register' SFX exactly when you say the word "Sale" on Track 3. Bounce the final mix.

Script

"Stop scrolling. The massive VOISA weekend tech clear-out starts... right now. We are dropping prices on every single laptop, monitor, and mic in the store. Don't wait. Get to the checkout before the [SFX: CASH REGISTER] sale ends Sunday at midnight!"

VOISA Studio DAW — 3-Track
00:30
VOICERecord · Trim
MUSIC BEDSelect track
SFX DROPTrigger · Drag
7.5s
15s
22.5s

Click a trigger to drop SFX — then drag to position

Master:

🎯 Challenge Goals

Mixed and bounced your first ad? Claim your reward!